What Is It?

What is National Fragrance Week?

National Fragrance Week is an initiative set up by The Fragrance Foundation. Since 2016, we have been promoting National Fragrance Day, and due to the success of this initiative we have expanded the celebrations!
Our mission is to expand the appreciation, use and sale of fragrance amongst all people. What better way to do this than leading a National Week of celebration for all that is wonderful and fascinating about the world of fragrance?
Each year, our Members are coming together to provide a whole host of events in store and digital activites to promote fragrance in all it's forms and get consumers excited about this magical product